Winston’s Wish secures new partnership with Family Insurance Services

Winston’s Wish, the leading childhood bereavement charity in the UK, has partnered with insurance broker Family Insurance Services to benefit from every policy it sells.

Family Insurance Services (under trading name of Assured Futures Limited), based in Cheltenham, is offering Winston’s Wish a donation for each time a policy is purchased via a referral link featured on the Winston’s Wish website (

Ian Sawyer, Managing Director of Family Insurance Services, has been a champion of Winston’s Wish for a number of years. He said:

“Winston’s Wish is not just a charity that we support but one that has a special place in our industry. As life and health insurance advisers our role is to help ensure families have the right financial support when bereavement occurs. Winston’s Wish provides the essential emotional support to those young people who are left behind. Both financial and emotional support are absolutely crucial.

Our partnership can now help families in both ways; by getting the right and best insurance cover in place, whilst simultaneously helping to generate income for Winston’s Wish to help those who sadly do suffer that terrible loss.

Family Insurance Services are very proud indeed to be associated with Winston’s Wish”.

Catherine Ind, Chief Executive at Winston’s Wish, said:

“We’re very grateful to Family Insurance Services for supporting us. The money raised from this partnership will help us continue to support more bereaved children and their families”.

Winston’s Wish helps children and young people rebuild their lives after the death of their mum, dad, brother or sister, enabling them to face the future with confidence and hope. Each year, Winston’s Wish supports over 30,000 bereaved children and young people through an array of dedicated services.